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Checklist for Black Friday Cyber Monday

Checklist for Black Friday Cyber Monday

The 27-Point Checklist to Prepare Your Store for Black Friday Cyber Monday Black Friday Cyber Monday (BFCM) is a tremendous opportunity for your ecommerce business to make money. Last year, over $1 billion was collectively sold by Shopify merchants around the world...

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Scale Your Facebook Ads

Scale Your Facebook Ads

1. Increase your audience size The first step to scaling your advertising budget beyond $50 per day is to reconsider the size of the audience you’re targeting. Going from small, tightly defined audiences to larger, broader audiences will provide your Facebook...

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What next After Launching a New Store?

What next After Launching a New Store?

>>> If you had to choose, what single ecommerce strategy or tactic would you prioritize when first launching a shop on Shopify? I’d love to hear advice on this from people who have been through the process already and learn...

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What Domain or Name Should I for Online Store?

What Domain or Name Should I for Online Store?

Having a great business name is crucial to your success as an online entrepreneur. As Marty Neumeier writes in The Brand Gap, “The right name can be a brand’s most valuable asset, driving differentiation and speeding acceptance. The wrong name can cost millions......

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